Founded in 2015, JuiceBrothers is all about all-natural, fresh and organic juices, smoothies, tonics, milks and shots. The company was founded by Guus, Noah and Bibi, three Dutch friends who dreamed of producing wholesome, nutritious and pure juice, without losing any flavor. They decided to go for the cold-pressed method, and soon after launched the first JuiceBrothers store in Amsterdam.
“Our organic juices are made fresh on a daily basis,” says Maarten Fleer, Operational Manager at JuiceBrothers. “We extract juice from fruit and vegetables using a hydraulic press, ensuring that all essential vitamins, minerals, enzymes and nutrients are fully preserved. The result is juice in its purest form. The cold-pressing method also creates dryer pulp, so there's less waste. Some of our juices, like the ‘Mean Green’, contain almost 3 pounds of pure vegetables. That’s massive!”
Next to its signature juices and drinks, you can also find vegan ice cream, plant-based snacks and açai bowls at JuiceBrothers. “Our açai bowls are chock-full of antioxidants and vitamins,” Maarten continues. “They are a blend of frozen fruits and veggies, poured into a bowl and topped with homemade granola and fresh fruit… And they taste amazing!”
"Thanks to the integration with Countr, our point-of-sale system, we can now see in our POS reports which delivery platforms generate the most revenue. That’s valuable info!" - Maarten Fleer, Operational Manager at JuiceBrothers
Ever since its inception, JuiceBrothers has always been available in the delivery marketplace. Their juices are perfect for delivery and takeout: they’re easy to transport, they preserve well, and are packaged in an eco-friendly way.
“About 25% of our revenue is generated from delivery,” says Maarten. “That’s a considerable number, so we were looking for a way to simplify the delivery process, and centralize our data. That’s where Deliverect comes in. We now need only one interface to manage all our delivery orders. That saves us a lot of time and effort.”
“Thanks to the integration with Countr, our point-of-sale system, we can now see in our POS reports which delivery platforms generate the most revenue. That’s valuable info! We also like that we can use our Deliverect account to mark an item as out of stock, and build our menus for the different platforms in one place. Centralization of all our delivery-related transactions really makes our lives easier.”
JuiceBrothers currently has 8 stores in Amsterdam, 1 in The Hague, 2 in New York, and 1 in Memphis. But the brand isn’t going to stop there. “We’re already planning on opening five more locations. We’re going to set up stores in other cities in The Netherlands - and who knows what else the future will bring!”
"Having a single interface that contains extensive reporting on finances, peak hours, bestsellers etc. saves me a lot of time."
"I now have an overview of our revenue and how much comes from each delivery platform and from our in-store retail."